Developing Change Leadership Capabilities
Change is not what it used to be. The only certainty we have about tomorrow is that it will certainly be different from today. That’s one reason the ability to manage change effectively has become so critical for organizations to survive. While the good news is that there are many concepts available to help companies improve their competitive strength, the bad news is that most companies fail as soon as they enter the implementation phase. The question is, why is lasting change so difficult?
Most change projects put a lot of energy and money into assessing the opportunities, developing a strategy, analyzing the situation and communicating the business case for change. Those projects that survive this "thinking" phase continue by launching pilots. A small team, sponsored by the leadership team and supported by external or internal consultants, develops a blueprint solution for the rest of the business. But presenting the ideal process is most often the last sign of life. Moving from a pilot phase to full implementation either never happens or takes so long that by the end the external conditions have changed so much that the results are disappointing. What remains are puzzled executives jumping for the next magic formula–and the story begins again.